About the Client

Our client is a dynamic and growing company specializing in the distribution of fast-moving consumer goods (FMCG). With a strong network of retailers, wholesalers, and partners, the company is committed to providing high-quality products and ensuring availability across diverse markets. Focused on reliability, efficiency, and customer satisfaction, they continue to strengthen its footprint as a trusted distributor in the FMCG sector.

Job Summary

The Sales Manager will play a key leadership role in driving revenue growth and expanding market share within the import and distribution sector. The ideal candidate will have a strong background in B2B and B2C sales, with proven experience in building distribution networks, managing key accounts, and leading high performing sales teams.

Key Responsibilities

• Develop and execute sales strategies to grow market share and achieve revenue targets.
• Identify and pursue new business opportunities in retail, wholesale, and institutional markets.
• Build and manage distribution channels to ensure effective product penetration.
• Lead, coach, and motivate the sales team to consistently meet performance goals.
• Develop and maintain strong relationships with key customers, distributors, and retailers.
• Negotiate contracts, pricing, and credit terms with clients.
• Monitor competitor activities, market trends, and customer preferences to inform sales strategies.
• Collaborate with procurement, logistics, and marketing teams to ensure seamless operations.
• Prepare periodic sales reports and provide actionable insights to management.

Qualifications & Experience

• Bachelor’s degree in Business Administration, Marketing, Sales, or related field.
• Minimum 5 years’ proven experience in sales, with at least 2 years in a managerial role.
• Prior experience in import and distribution, FMCG, or wholesale trade strongly preferred.
• Strong track record of achieving and exceeding sales targets.
• Excellent negotiation, communication, and presentation skills.
• Strong leadership abilities with experience managing diverse sales teams.
• Proficiency in CRM tools and MS Office applications.

Core Competencies

• Strategic business development and market expansion.
• Strong relationship management and customer service orientation
• Data-driven decision-making and sales forecasting.
• Ability to thrive in a fast-paced, competitive trading environment.
• High integrity, professionalism, and results-driven mindset.