Social Media & Community Specialist (Web3/Defi/DEX)
Location | Kampala, Uganda |
Date Posted | October 14, 2025 |
Category | Management |
Job Type | Full-time |
Currency | UGX |
Description

About the job
Responsibilities
Community Building & Engagement
- Build, manage, and scale active communities across platforms (Discord, Telegram, Twitter/X, etc.).
- Develop and execute engagement campaigns, events, and AMAs to drive user participation.
- Foster healthy discussions, provide timely updates, and respond to inquiries.
- Design and manage ambassador programs to empower community leaders and advocates.
- Identify, nurture, and support power users and key opinion leaders.
Content & Communication
- Monitor narratives and trends in the DeFi industry to create relevant daily content.
- Translate complex Web3/crypto concepts into accessible, user-friendly communication.
- Craft crypto-native content (memes, emojis, threads, short-form posts) that resonates with culture.
- Create social media collateral (images, videos, graphics) when needed.
Cross-functional Collaboration & Feedback
- Act as the liaison between the community and internal teams, gathering insights to inform product, marketing, and strategy.
- Work closely with design, content, operations, and other teams to deliver aligned messaging.
Analytics & Insights
- Track and analyze community and social metrics to measure engagement, growth, and sentiment.
- Provide actionable insights to refine marketing campaigns and improve community strategy.
Requirements
- 3–5 years of experience in social media management (Web3/crypto experience strongly preferred).
- Expert-level understanding of cryptocurrency, DeFi, and derivatives markets.
- Strong knowledge of perpetual DEXs (perp trading platforms) is highly preferred.
- Proven track record of building and scaling Web3 communities across multiple platforms.
- Native-level English proficiency (written and spoken) with excellent grammar skills.
- Web3 fluent — comfortable with memes, crypto culture, and community-driven narratives.
- Hands-on experience with design tools (Figma, Adobe, or similar) to create collateral.
- Strong time management skills with the ability to multitask, prioritize, and resolve issues independently.
- Thrive in a fast-paced, evolving environment with the ability to pivot quickly.
- Collaborative team player with a proactive, solutions-oriented mindset.
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