JOB DETAILS:
The key purpose of this role is to coordinate and implement sales execution and trade marketing activities in outlets that offer beer and soft drinks in urban areas to drive sales and maintain and develop relations with clients.

Key Outputs and Responsibilities:
• Execute, monitor, and report on national and regional trade marketing promotions
• Negotiate additional sales with urban customers offering beer and soft drinks

• Determine order requirements by brand/pack type based on stock levels and targets

• Analyze and report competitor activities in urban outlets
• Provide business advice to customers and ensure product availability per TSP guidelines

• Maintain and develop relationships with customers' staff
• Prepare visit routes and ensure call compliance and effectiveness

• Generate and implement execution improvement proposals
• Identify and support local/national event opportunities
• Address new volume opportunities as they arise
• Ensure proper display of NBL products at the Back of Bar
• Maintain an accurate and updated customer database

• Assess outlets against established guidelines and evaluate performance
• Initiate trade development plans and coordinate with the sales manager
• Compile and submit daily, weekly, and monthly sales reports, including KPI and competitor activity reports

Key Attributes and Competencies:
• Team-oriented and focused on success
• Motivates team members effectively
• Strong negotiation skills
• Excellent verbal and written communication skills
• Demonstrates leadership
• Able to set appropriate priorities

Minimum Requirements:
• 1 to 2 years Sales & Marketing experience in the Soft Drinks or FMCG Industry
• Good knowledge of distribution processes, costs, optimization solutions
• Good knowledge of distributors' environment in allocated area
• Budgeting and process techniques know-how
• Commercial competence
• Valid Driver's License