Marketing Executive

at Lapaire Group
Location Entebbe, Uganda
Date Posted June 26, 2025
Category Sales and Marketing
Job Type Full-time
Currency UGX

Description

JOB DETAILS:

The Marketing Executive will actively participate in strengthening the Lapaire brand and growing its awareness in its territory (Uganda) by executing the group's multi-channel marketing strategy and actively contributing to the marketing plan. He/she will report to the Retail Marketing Manager and the Country Operations Manager.

The mission of the Marketing Executive is to:

  • Understand the marketing plan and share ideas for marketing projects that correspond to Lapaire's target and objectives in Uganda
  • Sourcing local partners and service providers (printers, advertising agencies, radio, TV, etc.) and negotiating the best rates
  • Developing marketing materials
  • Briefing sales teams on campaigns in collaboration with the Operations Manager
  • Sourcing and managing local influencers representing the Lapaire brand
  • Contribute actively in developing a winning marketing strategy for Uganda
  • Execute the marketing strategy, including offline marketing activities, building and strengthening brand partnerships, improving marketing mix and customer experience
  • Participate in growing Lapaire's community across all digital platforms
  • Provide advanced reporting on marketing activities led in Uganda.

Candidate Profile

  • Bachelor’s Degree or Diploma in Marketing/Communications
  • At least 2 years of successful experience in a similar position, in an agency or corporate environment
  • You have significant experience in Marketing and PR project management and can adapt in an always changing environment
  • You have an excellent command of digital tools

Personal Skills required to succeed in this role

  • Organized, Rigorous: you don't get lost in between projects and always know where you stand in your tasks
  • Passionate: you are a marketer at heart and always keep up to date on new trends
  • Negotiative and persuasive: You know how to convince your suppliers, with integrity
  • Social: You are able to build and maintain relationships
  • Analytical skills: you know how to get the most out of all the information at your disposal
  • Motivated: you like new challenges and are always looking to surpass yourself
  • Adaptable and reactive: you know how to deal with any change and make corrections to your projects
  • Good presentation skills: you know how to communicate on your projects and mobilize others collaborators

The starting gross salary budget the role is UGX. 1,500,000 with a performance-based bonus of up to UGX. 300,000, plus transportation & telecommunication allowance.

 

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