Growth Marketing – East Africa
Location | Kampala, Uganda |
Date Posted | November 12, 2022 |
Category |
Management
Sales and Marketing |
Job Type |
Contract
|
Currency | UGX |
Description
About the job
Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money.Are you looking to be a part of the most influential company in the blockchain industry and contribute to the crypto-currency revolution that is changing the world?Responsibilities:
- Drive marketing direction by planning, executing and monitoring marketing initiatives and campaigns in order to increase both user growth and transaction volume growth for the business lines.
- Define the strategy and direction for Binance to grow.
- Drive the implementation and execution of marketing strategies and tactics to achieve key results.
- Develop and manage strategic partnerships.
- Work cross-team to maintain a community-focused direction and find growth opportunities (product, CS, etc).
Requirements:
- Knowledge and interest in the world of cryptocurrency is a must.
- 8+ years of marketing and growth experience in technology, financial services or fintech companies, of which 4+ was focused on a leadership or management role in a marketing/growth function.
- Demonstrated track record of delivering on growth metrics, such as web traffic, leads, client conversations, and revenue generation.
- Experience managing to a budget and making trade-off decisions between marketing programs, based on quantitative analysis and product outcomes.
- Strong project management capability and detail orientation.
- Experience growing passionate user or developer communities in order to catalyze market adoption of technologies.
- Ability to effectively manage a complex, remote-first team with a diverse set of backgrounds, opinions, and working styles.
- A collaborative approach to working with stakeholders with a variety of reasoned views and expectations.
- Ability to leverage a professional network to achieve business objectives, and grow the team as the business matures.
Working at Binance
- Do something meaningful; Be a part of the future of finance technology and the no.1 company in the industry
- Fast moving, challenging and unique business problems
- International work environment and flat organisation
- Great career development opportunities in a growing company
- Possibility for relocation and international transfers mid-career
- Competitive salary
- Flexible working hours, Casual work attire
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