Digital Marketing Executive

at Carlcare Service Limited
Location Kampala, Uganda
Date Posted June 11, 2025
Category IT / Information Technology
Sales and Marketing
Advertising
Job Type Full-time
Currency UGX

Description

JOB DETAILS:

Carlcare is the official after-sales service brand for TECNO, Infinix, Itel, Oraimo and Syinix. Besides, Carlcare also provides professional repair and maintenance service for other brands covering mobile phones, computers, tablets, appliances, lighting devices, smart living, new energy, and supply chain.

Duties and responsibilities:
1. Video Shooting & Editing
• Solid understanding of videography principles: framing, focus, lighting, and motion.

• Proficient with major camera brands (Sony, Canon, Blackmagic, iPhone, etc.).
• Skilled in editing software such as Adobe Premiere Pro, Final Cut Pro, After Effects.
• Basic knowledge of audio editing using Audition or similar software is a plus.
• Ability to handle subtitles, transitions, animation overlays, and color grading.

2. Digital campaigns
• Hands-on campaign planning and execution across Meta (Facebook/Instagram), TikTok, Twitter, and YouTube.
• Experience running influencer campaigns particularly with local Ugandan creators.
• Performance marketing & media buying
• Proven experience in running paid ads (Google Ads, META Ads).
• Understanding of campaign metrics, ROI and optimization for sales campaigns.
• Ability to analyze data and adjust creative/media for best performance.

3. Social Media management
• Day-to-day management of brand pages, especially for youth-oriented brands.
• Experience growing organic engagement and developing content calendars.
• Knowledge of current trends in social media and how to adapt content (especially TikiTok and reels).

4. Content creation and strategy
• Experience working with content creators or in-house design teams.
• Ability to brief, guide and execute campaigns aligned with the brand's style (e.g HOT series campaigns with music/lifestyle themes).
• Event/digital-offline integration
• Experience in blending online campaigns with on-ground activations (e.g. campus tours, launch events, shop promotions).
• Coordination of social coverage for events (live tweeting, IG stories, YouTube vlogs).
• Understanding of e-commerce/digital retail platforms and how digital drives conversions.
• A portfolio or case studies of previous campaigns is highly valuable.

Qualifications and Key Competencies
• Bachelor’s degree in Marketing, Communications, or a related field.
• Bachelor’s degree in Marketing, Communications or related field.
• 3+ years of experience in digital marketing (preferably in consumer electronics or youth-focused brands).
• Proficiency in Meta Ads Manager, Google Ads, SEO/SEM and email marketing tools.
• Strong knowledge of Uganda’s digital landscape and youth culture.

• Creative thinker with an eye for storytelling, trends and viral content.
• Excellent communication and project management skills.
• Video shooting editing skills are an added advantage

 

Applying Instructions

Qualified interested candidates are encouraged to apply online by submitting their detailed Curriculum Vitae via hr.ug@transsion.com. Only shortlisted candidates will be contacted.

 

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