Reports to: Chief Executive Officer

Job Summary:

The Business Development Executive will work with the Chief Executive Officer to execute the company’s long-term market acquisition and growth strategy. The Business Development Executive will be directly involved in all customer-focused activities of the company i.e. sales, marketing and corporate events.

Duties & Responsibilities:

• Work with the Chief Executive Officer to plan and execute go-to-market strategy for the company’s products and services.
• Participate in the initiation, internal processing, and the pursuit of identified opportunities.
• Identify, categorize and approach potential subscribers based on our products and services that are fit for their purpose in terms of operational needs, regulatory requirements, price points and growth plans.
• Formulation and implementation of the sales plan, forecasting projected business,
• Developing sales and pricing strategies and drawing sales action plans and schedules for staff under the distribution/dealer segment.
• Identification of business topics and generation of adequate sales opportunities
• Work with other sales and Customer Experience Specialists to scale up successful growth and customer retention activities.
• Implement sales action plans.
• To prepare Pricing & Discount Structure for the Products and implement them with the approval of the Head of Sales.
• To meet Sales, Price Realization, Collection, and Market Growth Targets as per the approved Monthly and Annual Budget.
• Carry out sales activities aim at building the customer base of the company.
• Implement company’s customer onboarding process.
• Ensure that customers attend company’s on-boarding training program necessary for their optimal and successful utilization of our services.
• Ensure all new customers are trained in maximizing the tools they have signed up for in a timely manner.
• Consistently and continuously monitor client usage and quality metrics ensuring that they are in line with management’s expectations.
• Communicate effectively to manage clients’ expectations to ensure they receive a great service.
• Researching, planning, and implementing new target market initiatives.
• Meet or exceed performance targets stipulated by your line manager.
• Keep up to date with credit information reporting laws and globally accepted best practices.
• Create messaging, content, and marketing frameworks to onboard and retain customers
• Work with Management to prepare departmental activity reports as and when required e.g. weekly, monthly, quarterly, half yearly and yearly reports.
• Ensures coordination and close collaboration with other departments to resolve all customer complains.
• Work with colleagues in other departments to ensure detailed fulfillment of customer contracts.

Required Experience, Education & Skills:

• Minimum academic qualification: Bachelor’s Degree in business-related studies with bias in Marketing
• 6+ years of experience in sales within banking finance or any other field.
• Excellent Communication skills and Analytical skills
• Sales acumen, Presentation skills
• Interpersonal skills, Problem-Solving skills
• Strong planning skills and Strong organizing skills
• Skilled in strategy and business development
• Proven experience in delivering on sales / business development targets

Reporting Relationships

• Direct reporting line to the Chief Executive Officer
• Frequent internal contacts with Department Heads