JOB DETAILS:
Job description
Duties and Responsibilities:
• Assists brand team in building annual operating plan through data gathering and analysis

• Collaborates with internal and external strategic business partners to develop joint marketing strategies and plans; oversee implementation and monitors results
• Coordinate and execute advertising and promotions that support and are consistent with group marketing and brand goals and objectives
• Tracks, analyzes and communicates program/campaign performance
• Recommends action plans to address variances against plans
• Applies consumer insights and understanding of marketplace dynamics to assist in developing brand plans as well as drive execution
• Gather competitor insights
• Be the key liaison with suppliers of branded collateral
• Ensure internal teams are aligned and communications are disseminated on time

KEY ACCOUNTABILITIES:
Key Result Areas/ Key Performance Indicators (5-6 areas) Key result areas (KRAs) broadly define the job profile for the employee and enable them to have better clarity of their role. KRAs should be well-defined, quantifiable, and easy to measure. It also helps employees to align their role with that of the organization.

Performance Indicators (3-5 indicators)
Measures of the success of the Key results areas/Key performance Indicators
• Successful in-store roll-out of campaigns
• Collect campaign performance data and give feedback
• Conduct monthly brand audits
• Assist in project management (brand collateral fit-outs)
• Ensure all collateral produced is brand legal
• Ensuring all branches have POS material before launch date
• Produce weekly reports with insights on how we can improve
• Report on brand issues in a timely fashion for quick resolution

Job specifications:
Qualifications
• Degree or Diploma (CIM) in marketing
• Strong communication skills
• Proficient in Microsoft office
• Organized, with ability to priorities time sensitive assignments
• Creative and flexible
• Strong analytical, communicating and interpersonal skills

SPECIAL CONDITIONS OF EMPLOYMENT
• Flexibility to work on weekends, holidays and evenings where necessary

CORE COMPETENCIES:
Core competency is fundamental knowledge, ability, or expertise in a specific subject area or skill set.
• Demonstrate passion for brand marketing and creative thinking