Job Description

Job Title: Branch Manager
Reports to: Head of Products and Branch Business
Department: Branch Business

Job Purpose Statement
To provide powerful branch and its agency (ies) (hereinafter called “branch”)) leadership, team development, excellent customer experience, deliver exceptional branch business growth & profitability.
Responsible for the day-to-day running of the branch, keeping high level of bank operations standards and management controls.

Key Accountabilities (Duties and Responsibilities)
Perspective % Weighting
• Formulate and implement business strategic initiatives for the branch aimed at increasing new business and share of wallet from existing clients.
• Closely monitor branch business performance and ensure accurate records of the same are maintained and forwarded to the Regional Branch Manager and respective Business Heads.

Managing branch portfolio risks in line with the bank’s portfolio appetite.
• Collaborate and coordinate the development and implementation of sales initiatives with other business functions such as, Asset Finance, Commercial Banking, Consumer Banking, Direct Sales Team, Bancassuarance and Securities to maximize on cross-selling opportunities.
• Management of borrowing and non-borrowing accounts in the branch to enhance customer loyalty, mitigate against loss and enhance increased business.
• In conjunction with Regional Branch Manager and Products Development, conduct product review and product development through constant feedback from the market.
• Harness existing and create new competencies in order to achieve competitive advantage.
• Continuously conduct market intelligence to identify new markets, customer trends, new government directives and changes in policy by regulators.
• Prepare own annual strategy for the branch and review geographical strength to enhance deeper understanding branch and market opportunities.
• Ensure all branch controls, security, processes & procedures are adhered to at all times through the Branch Operations Manager or as applicable
• Co-ordinate branch Operations related activities within the Branch procedures to ensure operational efficiency
• Business Continuity Plan (BCP) implementation and disaster recovery co-ordination
• Ensure that the NCBA bank’s Policies are adhered to at all times when handling different products
• Ensure branch performance reports are timely & accurate
• Ensure adherence to all KYC & AML processes with regards to new business and that proper documentation is in place
• Ensure compliance with Operations Risk requirements to avoid losses arising from operational lapses
• Manage cheque referral process to ensure timely feedback.
• Ensure all relevant reports are submitted on timely basis
• Ensure all fees and commissions due to the bank are collected
• Responsible for strict cost management in the branch i.e. reviewing all service provider quotations before the work can proceed. In addition, the Branch Manager is expected to conduct regular reviews of the following cost elements:
• Staff costs
• Contribute to the branch business targets through strict TAT observance and high-level service delivery standards.

Co-ordinate branch initiatives aimed at gathering feedback from customers on service standards and advise business heads on improvements.
• Appraise and promptly address customer issues /complaints escalating as necessary to ensure timely resolution
• Ensure there is a robust departmental internal customer satisfaction rating by ensuring the team lives the NCBA bank Values.
• Overall Accountability for in-branch merchandising. Monitor branch premises to ensure high standards of appearance are maintained to project the Bank’s image favourably
• Provide clear direction to branch staff on NCBA Bank business objectives, translating and prioritizing into business performance measures at branch level
• Understand and provide clear direction to the branch based on market analysis of local area consumer trends and competitor offerings
• Ensure that merchandising materials are displayed in accordance with guidelines
• Brief staff on promotional and product launches; provide regular feedback on sales performance
• Establish relationships with key clients or business influencers in the local area, including client entertainment within budget limits set by the business
• Support product specialists and the sales team in marketing of group schemes and other products to local businesses
• Represent the bank in marketing activities as assigned and in CSR activities sponsored by the bank e.g hosting golf tournament
• Collaborate and coordinate with Marketing and Communications functions on branch branding and outdoor signage in areas/ towns of operation.
• Build and develop a high performing and motivated team committed to achieving success. Ensure a good working environment for staff to ensure maximum productivity.
• Set performance objectives and measures of success for direct reports, providing regular feedback from staff appraisal processes.
• Provide leadership to branch staff team by constantly offering training and guidance on the business expectations
• Help in resource planning, setting performance objective and providing regular feedback on branch performance
• Manage performance /disciplinary issues/grievances for staff
• Ensure there is proper succession planning by maintaining an effective leave program and an in-house training schedule for ease of relief due to leave or sickness
• Ensure the set number of learning/training hours are achieved for self and direct reports, through E-learning and Internal training activities.

Ideal Job Specifications
Academic:
• Bachelor’s degree in a business related field – Upper second or GPA 3.0.
• Master’s Degree will be an added advantage.
Professional:
• CPA, CPB,CFA etc
• Proficiency in computer use including MS Office tools and banking systems

Desired work experience:
• Minimum 6 years’ working experience in a Banking environment, with sound exposure to Branch Operations, Credit Management and Business development, 4 of which should be at a management role; (2) within a branch operations role and at least two (2) within business development
• Proven track record of consistently exceeding set targets.
Leadership skills
• Excellent Bank product knowledge